I would like to point out the fact that your smelly markers are missing a crucial scent that could really put your business back on the map.
Of course everyone remembers the cherries and the mints (or the wonderful Burned Marshmellow) that they sniffed themselves sterile over in the loud, chaotic environment of 3rd grade art class. But that time has passed – much of your audience is now in their mid-20s and, while I am sure we would all thoroughly enjoy receiving a packet of your scented markers as a gift, $12 is just too much to pay.
Unless.
If you were to integrate a flavor so exceptionally delightful that no one would be able to live without your marker. I believe I have that flavor. Are you ready?
Ranch.
Say it out loud.
It could color a off-white with peppercorn dots.
Trust me – if you could capture the olfactortasticness of restaurant ranch dressing (just think about it, served as a side with your club sandwich and fries – you’re just getting hungry thinking about it, aren’t you, Mr. Sketch?) no one over the age of 5 and under the age of 100 would be able to resist. Scented Markers would be back on the map! Back on top!
Ball’s in your court, Sketch.
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